
For more than 120 years, Ford has created driving experiences for customers, from the Model T, which changed how people moved from point A to point B, to rolling out advanced driver-assistance features like BlueCruise hands-free highway driving on our first all-electric vehicle, the Mustang Mach-E, to help make driving easier and more enjoyable.
In the 20th century, Ford inventions included the first mass-produced vehicle in the U.S. with a retractable hardtop, the 1957 Fairlane 500 Skyliner, and the first keyless entry system offered in 1980. And, as technology progressed with the introduction of the smartphone, we continued to innovate to help make the car ownership experience as seamless as possible.
As we reach the quarter-way point of the 21st century in 2025, we asked Ford customers, employees, content creators, and Friends of Ford members to share their favorite piece of tech on or in a Ford vehicle since 2000. Here is what they said:
Heated and Massaging Seats
“One of my favorite features in my Ford Explorer ST has to be the heated and massaging seats. After a long day of exploring or working, there’s nothing better than settling into my rig and enjoying pure relaxation while cruising home. Ford offers so many incredible options and features, but for me, these seats are an absolute game changer.”
- Stewart Webb, Friends of Ford | USA