Lincoln unveils its latest Navigator campaign today with longtime ambassador and Lincoln owner Serena Williams. The cross-channel campaign, called Letting Go, focuses on the ease and effortless provided by Lincoln BlueCruise, the brand’s advanced hands-free driver assist technology for highway driving. Two 30-second spots and a 50-second spot will run across linear and connected TV, digital, social and out-of-home advertising. Take a look, and use the comment section to share where you would like to “let go” in a Navigator with BlueCruise.
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