It’s difficult for many of us to imagine the fear, loss, and devastation experienced in Türkiye and Syria following the recent earthquakes and aftershocks that continue to threaten the region.
Özgür Yücetürk, business leader at Ford Otosan, knows what it means to live through it.
“The earthquakes directly impacted nearly 14 million people in 11 provinces. This equates to nearly one out of every six people in Türkiye,” he said. “When we look at the area affected by the earthquakes, it’s larger than many European countries and has a higher population density.”
Ford Otosan has been mobilizing all resources at hand.
“We’ve been sending relief supplies, including food, clothing, blankets, tents and heaters, which were prepared with the help of Ford Fund, Ford Otosan employees and our Ford truck dealers in Türkiye,” he said. “We sent our 4x4 vehicles to reach remote areas with difficult road conditions to deliver aid and operational support, and we will continue to do so.”
Ford dealers also stepped in to help, opening their doors to the homeless.
“Immediately after the earthquakes, our dealer showrooms were turned into shelters, and they welcomed the community, providing food and a place to sleep. We don’t know the exact number yet, but it is expected to be more than 2,000 people aided by Ford Otosan dealerships,” said Yücetürk. “With support from the Ford Fund, we donated more than 100 tents.”
Yücetürk has been doing double duty with many Ford colleagues and dealers, keeping the business running while also volunteering to help in the community.
“After the twin earthquakes, many volunteers stepped up to provide aid and support to affected communities. Managing aid activities while continuing with their regular job duties can be a challenging task,” he said. “It requires a high level of commitment, time management, and coordination skills to balance both responsibilities effectively.”
Yücetürk said many volunteers took time from work or rearranged their schedules to accommodate their volunteer activities.